In 2006, the comedy movie “Crazy Stone†was sold at the national box office. The film was staged around a piece of valuable jadeite. From this we can easily see the commercial value and cultural connotation of the jadeite jade. China is known as the “Kingdom Kingdom†and is the country that first explored and processed jade in the world. According to statistics, as early as in the Neolithic Age 5,000 years ago, ancient China had already clearly identified jade. know. The jade culture of the Chinese nation has a long history and far-reaching influence.
It is precisely because of the prominent position of jade and the sustained rapid growth of the economy in recent years that the domestic jade market has continued to expand in size. Data show that in 2011, the annual sales of the Chinese jewellery and jade market exceeded 100 billion yuan, second only to The United States ranks second in the world. In Yunnan, there were about 6,000 jade jewelry stores in 2007. In 2011, it surged to 21,000, and each store’s investment funds were more than 5 million yuan.
Founded in 1978, Shanghai Zhang Tiejun Jewelry Group Co., Ltd. is one of the representative jewelery companies in China. Zhang Tiejun, chairman of Zhang Tiejun Jewelry Group Co., Ltd., started from the acquisition of antiques and established a jade processing factory after the initial accumulation. In the middle of the decade, he entered the third stage of the venture and bought the centuries-old Zhuyuhui City, the gold block of the Chenghuang Temple, and officially entered the retail industry. After years of development, Zhang Tiejun Jade has more than 10 direct-operated stores in Shanghai and a total of more than 40 in China. The company has also developed into a comprehensive industry group integrating procurement, processing and sales.
In 2010, Zhang Tiejun jewelry group's total sales reached 460 million yuan, an increase of 41%, but Zhang Tiejun did not stop there. In the future, his goal is to go public. Zhang Tiejun believes that all companies in China with long-term goals will definitely take the road to listing. He believes that China, the industry of jade jewelry, has been slow to start. Therefore, it is not enough to do big things well. It is to push this culture to the world. If you want to go international to promote, then it is absolutely impossible for companies not to go public. As a listed company, there is a great sense of responsibility for society and history. At the same time, it also has a lot of energy, and the power of promotion will be much greater.
For the entire industry, Zhang Tiejun's view is that the jadeite industry is very large. On the contrary, because the number of people doing it is small, the entire market can't do it. Only when there are many people engaged in this industry and the influence of the industry is large, the Jade market can really thrive. If there are not all kinds of emerging enterprises, the development of Zhang Tiejun's jade is absolutely not so fast, so it is a symbiotic and win-win relationship.
Speaking of the steps to be listed in the future, Zhang Tiejun believes that the first is to earnestly do a hundred-year brand. For long-term development, we must do a good brand.
The second is to do a large number of international promotion, for the historic events in China, to create a permanent commemorative cultural works, as Qianlong has been circulating a large number of cultural quality.
In the upstream, Zhang Tiejun believes that more emphasis should be placed on raw materials. Raw materials are very important to a company, especially a resource company. Just like a real estate company, buying land on the basis of a few years ago, the land itself grew by tens of millions. Emerald is also the reason. Otherwise, wait until the market is better, it will be difficult for women to be without straw, temporary purchase of materials is very high, there is no profit. Raw materials reflect the vision and strength of a company, which is the basis for long-term development.
In addition to listing, he will also devote himself to building Shanghai Yubo Garden, which is Shanghai's largest jewelry jade city covering over 60mu. Upon completion, Yubo Park will bring together a number of jewelry brands, integrating jade, jade, jewelry production, display and trading. In addition, Shanghai Taiyun ** Guarantee Co., Ltd., which was invested by Zhang Tiejun Jewelry Group, has also opened its doors. This is the first company in the Shanghai jewelry industry to obtain the license of the sponsorship guarantee agency.
According to Zhang Tiejun, this is a historic development in the jewelry industry. Gold jewels and jades, like real estate, can go to the banks. Although the original bank knew that Zhuhai Gold was valuable, it could not be accurately valued, and Zhang Tiejun used the jewellery business of more than 30 years as the basis for valuation, and there was a billion of funds in the bank. If the sponsored party did not yet have the money, Thai Games* * Will pay back the money, because when the goods are valued at 1 million, in fact, the wholesale price of this product should be 800,000, and the loan will be 670,000. If the creditor really does not pay for it, the purchase price of Taiyun ** will also be higher than the wholesale price. The price is cheap, there is no loss for Zhang Tiejun, and there is no risk for the bank. At the same time, it can also solve the urgency of the sponsored party.
It is precisely because of the prominent position of jade and the sustained rapid growth of the economy in recent years that the domestic jade market has continued to expand in size. Data show that in 2011, the annual sales of the Chinese jewellery and jade market exceeded 100 billion yuan, second only to The United States ranks second in the world. In Yunnan, there were about 6,000 jade jewelry stores in 2007. In 2011, it surged to 21,000, and each store’s investment funds were more than 5 million yuan.
Founded in 1978, Shanghai Zhang Tiejun Jewelry Group Co., Ltd. is one of the representative jewelery companies in China. Zhang Tiejun, chairman of Zhang Tiejun Jewelry Group Co., Ltd., started from the acquisition of antiques and established a jade processing factory after the initial accumulation. In the middle of the decade, he entered the third stage of the venture and bought the centuries-old Zhuyuhui City, the gold block of the Chenghuang Temple, and officially entered the retail industry. After years of development, Zhang Tiejun Jade has more than 10 direct-operated stores in Shanghai and a total of more than 40 in China. The company has also developed into a comprehensive industry group integrating procurement, processing and sales.
In 2010, Zhang Tiejun jewelry group's total sales reached 460 million yuan, an increase of 41%, but Zhang Tiejun did not stop there. In the future, his goal is to go public. Zhang Tiejun believes that all companies in China with long-term goals will definitely take the road to listing. He believes that China, the industry of jade jewelry, has been slow to start. Therefore, it is not enough to do big things well. It is to push this culture to the world. If you want to go international to promote, then it is absolutely impossible for companies not to go public. As a listed company, there is a great sense of responsibility for society and history. At the same time, it also has a lot of energy, and the power of promotion will be much greater.
For the entire industry, Zhang Tiejun's view is that the jadeite industry is very large. On the contrary, because the number of people doing it is small, the entire market can't do it. Only when there are many people engaged in this industry and the influence of the industry is large, the Jade market can really thrive. If there are not all kinds of emerging enterprises, the development of Zhang Tiejun's jade is absolutely not so fast, so it is a symbiotic and win-win relationship.
Speaking of the steps to be listed in the future, Zhang Tiejun believes that the first is to earnestly do a hundred-year brand. For long-term development, we must do a good brand.
The second is to do a large number of international promotion, for the historic events in China, to create a permanent commemorative cultural works, as Qianlong has been circulating a large number of cultural quality.
In the upstream, Zhang Tiejun believes that more emphasis should be placed on raw materials. Raw materials are very important to a company, especially a resource company. Just like a real estate company, buying land on the basis of a few years ago, the land itself grew by tens of millions. Emerald is also the reason. Otherwise, wait until the market is better, it will be difficult for women to be without straw, temporary purchase of materials is very high, there is no profit. Raw materials reflect the vision and strength of a company, which is the basis for long-term development.
In addition to listing, he will also devote himself to building Shanghai Yubo Garden, which is Shanghai's largest jewelry jade city covering over 60mu. Upon completion, Yubo Park will bring together a number of jewelry brands, integrating jade, jade, jewelry production, display and trading. In addition, Shanghai Taiyun ** Guarantee Co., Ltd., which was invested by Zhang Tiejun Jewelry Group, has also opened its doors. This is the first company in the Shanghai jewelry industry to obtain the license of the sponsorship guarantee agency.
According to Zhang Tiejun, this is a historic development in the jewelry industry. Gold jewels and jades, like real estate, can go to the banks. Although the original bank knew that Zhuhai Gold was valuable, it could not be accurately valued, and Zhang Tiejun used the jewellery business of more than 30 years as the basis for valuation, and there was a billion of funds in the bank. If the sponsored party did not yet have the money, Thai Games* * Will pay back the money, because when the goods are valued at 1 million, in fact, the wholesale price of this product should be 800,000, and the loan will be 670,000. If the creditor really does not pay for it, the purchase price of Taiyun ** will also be higher than the wholesale price. The price is cheap, there is no loss for Zhang Tiejun, and there is no risk for the bank. At the same time, it can also solve the urgency of the sponsored party.
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