ERATAT Crocodile Wright fashion men's 2013 spring and summer new conference ended successfully

September 23, 2012, New England fashion aesthetics brand - ERATAT held in Hangzhou First World Hotel in spring and summer 2013 new conference and fashion gentleman and image consultant selection activities. Alligator Wright Group President Lin Jiancheng, General Manager Ye Shahui, Head of General Assembly Holding Group Hu Zhenzong, Deputy Secretary General of China Marketing Association Lin Xiaolin, China's No.1 Fashion Director Liu Jia, Business Partner, Media Friend, Singapore, Hong Kong , Taiwan friends at home and abroad, attended the event together. (Figure) ERATAT fashion unbounded 2013 spring and summer new conference success Following the last fashion unmanaged conference made a strong response in the industry, ERATAT seize the opportunity to further sublimation brand influence, declared the Alligator Group cross-border Cooperation took a solid first step, opened the prelude to ERATAT New England aesthetics fashion unbounded cooperation. According to President Lin, "Alligator Wright Group has always insisted on cross-border cooperation with many other fields such as fashion, design and art. The brand's cross-border cooperation not only brings more value and business opportunities to ERATAT, Fashion elements into the ERATAT brand products, and relying on the "ERATAT · Milan Designer Studio" the latest fashion information, fashion cutting-edge design concepts, so that ERATAT brand of unique culture and products in the Chinese market to lead the fashion, strong Bloom. At the same time in Shanghai set up a crocodile Wright International Trading (Shanghai) Co., Ltd., Shanghai operations center as the fulcrum, relying on the advantages of all aspects of international cities to dealers at all levels across the country, marking the ERATAT brand in Hangzhou terminal management center Based on the rise to a new level. "2013 ERATAT spring and summer new analysis," the original "and" color shadow "According to the general Wright Group cites Mr. Hu Zhenzong introduced:" This conference to break the traditional model, the elaborate use of free reception and Press conference as one form, emphasizing free, easy and enjoyable PARTYSHOW atmosphere, advocating ERATAT brand culture Concept, advocating a new British fashion aesthetic culture. "ERATATPREMIUM series of new gold medal to the" original "topic, translated the original original, original. PREMIUM Gold Series inspired by the design of the first exploration of the United States, especially minimalist, vigorous, streamlined line of architectural art understanding. The black and white main colors bring guests into the world of black and white film photographers. Combined with the trend of the orange red and bright blue as the 2013 mainstream color. The use of the crater-specific orange-red and the night-time volcanic eruption at night show bright blue as a popular color in order to warn humans that nature should be properly exploited and utilized. (Figure) ERATAT2013 spring and summer NEW DISCOUNTS DISPLAY DISPLAY wonderful "original" and "color shade" wonderful ERATATCLASSIC silver series of new products to the urban series and the trend of two series of development lines. Inspired by the "Color Shadow" theme, the color and geometry are extended in a two-dimensional plane to create a fantastic space for dizziness and confusion. Urban series, in order to fit the body, simple and stylish with the main use of self-cultivation style structure, simple style details, fine crafts reflects the style of the product. Trend series, with rich, brilliant colors highlight the trend, personality, amazing features. Candy-colored casual pants added some beautiful spring and summer. (Figure) ERATAT2013 spring and summer new listing of the exhibition revealed the "original" and "color shade" wonderful "consultant personality marketing", the original industry new marketing model free reception, "ERATAT - 2012 年 年 exposure Mr. and image consultants "selection event culminated in the event, from the end of the national terminal after several rounds of finalists elect elite image consultant, hand in hand with the fashion gentleman, for the guests on stage interpretation of a match with skills and dress culture personalized fashion dress, It is reported that fashion are loyal consumers from ERATAT apparel. And invited domestic fashion consultant experts and many other well-known fashion art world sits commentaries. (Figure) "ERATAT - fashion unbounded site ERATAT brand respected" consultant style personalized marketing ", is through its own terminal management business school, relying on well-known fashion institutions and university campus platform, continue to build a high professional degree of fashion image consultant Mission for all types of men passing fashion information, to create fashion aesthetics dress program, to provide the most professional fashion image consulting and personalized fashion dress, take the initiative to replace the traditional marketing sit-in customer sales. Said that in 2013, ERATAT will continue to step up market construction, create a brand model market, enhance brand strength and quickly enter the ERATAT brand at all levels of access to markets, and increase support for existing agents and distributors to encourage and encourage Virtual store and the effective operation of the physical store combined to achieve a store arrived at more stores, bigger and stronger single-store profit model.Actively take the initiative to take the place of the traditional sales approach to sit on the spot sales of new marketing model, always adhere to consultant-style personalized marketing, Adhere to the image of the consultant-style VIP dress program services, so that thousands like ERATAT Friends become ERATAT brand loyal consultant spokesman.ERATAT brand with unique and unique vision of the development strategy and brand positioning of the cognizance, network development and business performance than expected, has made gratifying achievements, ERATAT is bound to compete in the future market (Figure) "ERATAT - the 2012 annual exhibition of anatomical speculation" selection activities ERATAT operating strategy (Figure) Enhancement and Continued Deepening Management Cross-border cooperation has injected new vitality into the ERATAT brand development. Based on the insight into the market ideology and a clear understanding of the status quo of its own brand business, ERATAT has formulated a rigorous and systematic system to improve and enhance its brand operation strategy ERATAT will also be positive and creative mindset to adapt to market management strategies to make ERATAT brand more rapid and healthy development.First, the supply chain process reengineering. ERATAT brand to enhance the overall product supply speed to meet the end market Product demand, to achieve the most sales profits . To strengthen the quality control management, supervision of every aspect of production, to ensure high-quality products supply market. ERATAT brand to "fast, a variety of" brand product model, through the combination of research and development of new models, the rapid introduction of new products to maintain and fashion The second is the internationalization of R & D and design.With the brand concept of "fashion · unbounded" and the design trend of the latest wave of fabrics and colors in China, we use the latest garment technology, combined with the domestic consumers' International fashion front-line fully demonstrated to domestic consumers. ERATAT brand from the beginning of the product planning to research and development production and then to the market, all aspects of close collaboration and strive to excellence, the perfect interpretation of ERATAT brand advocates of fashion. Third, the standardization of construction management team. In the "Fujian brand management center, Guangdong product R & D management center, Hangzhou terminal operation and management center" on the basis of the three major operations center integration team elite, do specialization; the introduction of industry talents and enhance the competitiveness of the industry. The current business is talent competition, is the elite competition. Now, ERATAT has completed the integration and construction of the marketing team, management team, research and development team, production team and other teams, and relied on the Shanghai Operation Center to introduce more high-end international talents to achieve "elite internationalization, talent without boundaries." Crocodile Wright will, as always, go all out, shoulder the "synchronization with fashion, with international standards," the responsibility for the common cause of fashion to open a better future. Keywords: England ERATAT alligator Wright Wright Group fashion men spring and summer new conference

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