Compared to the hair salon, the wig is growing against the trend.

Wearing a wig is no longer a patent for a bald family. In order to save money, nowadays, regardless of younger or white-haired old women, they all wear wigs with versatile shapes. A wig with a hundred dollars can be compared with the real hair, and it is better than the hair salon. The shape is also cost-effective. This wave of enthusiasm, from the network to the physical storefront, wig shop turnover increased by 35% compared with the same period last year.

With the four advantages of breathable, natural, healthy and well-organized, plus the idol star's demonstration in front of the fluorescent screen, the online store's wig sales are all red, and there are at least hundreds of subscript purchase records in the past week. .

Unlike the previous wigs, most of them are silver-haired or bald. At this stage, most online sellers lock their customers in young women between the ages of fifteen and five. Because a wig can be as small as five hundred yuan to one thousand yuan, compared to the hair salon on the hair salon, scalping 3,000 yuan to jump, relatively saving money.

Penny, who has been using wigs for more than a year, said that sometimes she goes to a beauty salon to communicate with a hair stylist. If the communication is not good, the final result is to cut out a ugly hairstyle that has been plagued for thousands of years. During the period when the haircut failed, and it was not long and could not be covered, she would seek a wig to modify it. I didn’t expect it to be addictive. She said that the wig is cheap and can be changed as desired, can find a more suitable hair style and other advantages, so she is now fascinated with wearing a wig.

Qiu Jiao, the manager of Yimei wig Zhongxiao store, said that as health awareness is on the rise, more and more people are starting to wear wigs to avoid hair blows, dyes and burns. In the past, most people wearing wigs were because of baldness, chemotherapy or covering white hair. But nowadays, more and more people wear wigs because they want to change their styling, and in the stagnation era, wearing wigs is newer than going to beauty salons. Hair style is cheaper.

Qiu Jiao said that the customer base in the store is from eight to ninety-eight, and there are more movie stars, and about one-quarter of them are foreign Chinese. Because the quality of foreign wigs is not as good as in Asia, and the price is also expensive, most overseas Chinese who travel abroad will return to China to buy cheap wigs. In general, the life of a wig can be maintained for one to two years, and the cleaning is convenient. These are the reasons why these people love to use wigs.