From the "61" Children's Day getting closer and closer, businesses started playing family cards, parent-child wear has become a hot product. However, the reporter noticed in the interview that many parent-child products on the market lacked a sense of design and creativity. Parent-child products of well-known brands were not many in scope and were pending further development by businesses. Market potential huge "61" Children's Day is approaching, the reporter in Binjiang Road, near some clothing store noted that many stores have started selling parent-child equipment. According to a popular clothing store owner introduced as a result of Children's Day, the recent parent-child equipment is particularly popular, the store a lot of popular models have sold out of stock. Price, the brand clothing store sales of paternity and childrens single most of the 60 to 100 yuan, while most of the online shop price is 30 to 50 yuan per piece. In front of an office building, Mr. Zhao can not wait to open the box inspection. "This set is my Internet Amoy, more personality!" Zhao said while showing to reporters, the reporter noted that the parent-child uniform installed T-shirt color yellow. Each member of the family clothes chest patterns are different, Mr. Zhao himself is a bear carrying wood father, wife is wearing a bear's bear mother, son that is a baby bear. In this regard, many businesses have said that today's young parents for the personalized clothing more and more demanding, parent-child market has great potential. The lack of mainstream family parent-child product display map In a subsequent interview, reporters also noticed that some manufacturers on the market only three identical styles and patterns, but different sizes of clothing as "parent-child" bundled sales. Even if different patterns, the style and design are also no features, even men and women are not divided. At the same time, many young consumers also reflect the market launch of the mainstream clothing brand manufacturers not many parent-product products, many young parents can only go to small clothing stores and online to Amoy. In this regard, Tianjin Garment Chamber of Commerce Secretary-General Gai Tao analysis, with the breakdown of the apparel market, the popularity of parenting equipment is an inevitable trend. However, children's clothing in parent-child equipment is not just "small clothes" so simple, the production of children's clothing in terms of technology, fabrics, standards and other aspects of the production of ordinary adult clothing is different. For example, most adult clothing is woven, while children's clothing is knitted. Many adult garment manufacturers do not even have the capacity to produce and design children's wear, so parent-child packaging, which is a "cross-border" product portfolio, rarely appears in a large number of specialty stores. In addition, the design of parent-child equipment is not just simply follow the fashion trends. Many parent-child designs in the market also lack the theme, most of which are copying cartoon images or popular elements. This needs to be further emphasized by manufacturers in the design and development. Follow-up to our product map After our group has learned about each brand, we know that the family-owned parent-child brand enjoys superiority in all aspects. It takes the fashion, durability and avant-garde as the mainstay and out of the traditional model of parent-child equipment. In the past always put the paternity on the activities, and peace in the concept of traveling with their children, while the high family paternity loaded into the usual life. No longer limited to small areas.
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