Most of China's garment industry have the strength of garment enterprises from the development of others to OEM, domestic production of clothing posted on foreign brands, the price has doubled, but the processing enterprises themselves have made very little. In 2008, the financial crisis even made a number of China's major textile and garment manufacturers fall down one after another. However, in the doldrums of the apparel industry, the Sino-Sino Group, which founded 15 years, successfully broke through from Traditional manufacturing to the creative economy transformation. While maintaining rapid growth, the main clothing company's Chinour Group is still promoting the listing of enterprises. In the New Nur group just met the famous British Masha company representative Mr. Huang. Mr. Wong is responsible for the testing and selection of Martha's manufacturers in China. Mr. Huang British Martha representative in China: We OEM above (processing) a set of clothes, the total profit may be up to about 10 dollars, after we went abroad, such as our set of clothes is calculated in pounds sterling, for example Is 150 pounds to 299 pounds, the middle of this profit price we can imagine. Wang Jinling president of the new Nuer Group: So the gap from the theory through the OEM (OEM) we say only a little processing fee, but to a high price abroad, the groom New Nuer Group President Wang Jinling said that for others Although foundry at the lowest end of the industry chain, but can accumulate funds and experience technology, at the same time to grasp the service is also an important part of apparel brand operations. SINA New Nour is the first in the industry launched a suit of life free to sell dry-cleaning service, began to change from selling clothes to selling services. Staff at Zhao Fusi Nuour Dry Cleaning Service Center: Do your laundry here for about 1000 or so sets, and then we have about 200,000 sets of dry-cleaning clothes for the year, which means 200,000 clothes It was done by myself. Wang Jinling, president of the groom's New Noor Group, said that when the service was put forward, not only did consumers worry that many old employees of the enterprise objected but did not expect that sales of suits were better than the original because of the service. Wang Jinling, president of the new Nuer Group: But now and the customers benefit, companies benefit, the company's reputation is high, good service, so we have more space for sales.