With the mature concept of domestic consumer spending and the continuous expansion of the domestic market, the world's women have also entered China, the domestic market is increasingly becoming the world women's important position for development.
By the French Fashion Co., Ltd. Guangzhou snowy introduction of China's French women's brand in 2002 - Burns Yin in Taihe Road, Baiyun District, Guangzhou, and Summer Palace Hotel Summer Order will be held. Franchisees from all over China gathered in Guangzhou. During the "Order of Arrivals", the summer series launched by the company was joined by the "crazy grab" franchisee. The three-day ordering meeting surpassed expected growth.
"We have been joining Benessess for three years, and this time we arrived at the scene to order specifically. Although we have a lot of women's wear brands in our area, we have been in a good business for three years." One franchisee who is busy ordering The reporter said: "Many consumers are our old customers, and we are going to make more purchases this time so that we can have more choices and at the same time we will further increase sales and expand the market."
In this regard, Bernanz Yin Xiong, director of marketing, said that after ten years of development, Burnets not only won the recognition of our consumers, but also has occupied a certain market share. Currently franchisees cover China's North China, East China, Central China, South China, Northeast, Northwest, Southeast and other regions, more than 100 stores.
It is understood that, in order to expand the market size of the company, Snow Philippine fashion company developed a three-year development plan, and "rapid optimization of the brand market has been formed, the establishment of terminal standardization and data thinking, the brand's goal is decomposed into Several systematic management building "has become the goal of this year.
"This task is very arduous, requiring all dealers and employees, from the heart to thinking, from theory to practice, from planning to implementation, from planning to indicators have undergone qualitative improvement." Xiong Wen-qun said, "But I believe that as long as we All with the goal, a total of pace, will be completed in 2011 system. "
As we all know, our country is a big clothing country, and also the largest consumer of clothing in the world, especially womenswear. The women's apparel industry is in a stage of rapid development in transition from the initial stage to the growth stage, with a rapid growth each year and huge market opportunities.
"Opportunity is inevitable there is fierce competition." Insiders pointed out that "the Chinese women's market competition has entered a white-hot competition. Brand, quality, customer service will determine whether the garment enterprises to win the key market factors "
In response, Xiong Wen-qun, Marketing Director of Snowfly Fashion Company, stressed: "Market competition is an important motivation to promote business progress.As the integration of the latest fashion concept of women's wear brand, the company will continue to improve the operating system, improve terminal services, play Bonnie Si Yan product advantages, through technological innovation, product innovation, channel innovation and service innovation, and other ways to win the market to build the first-line brand of women's wear.
In fact, to become the first-line brand of women's wear in China has been the vision of the development of Burney. To this goal, from entering the Chinese market, Burnets Yin continued to strengthen brand building and broaden the operating channels. In just ten years the products are exported all over the country. According to Xue-Fei Yang, head of snow fashion company introduced in 2011, the snow-Philippine fashion company will be from the product, brand, management, service and other aspects of upgrading to fashion and elegant products, advanced scientific management services will benithin National