Fashion trend surging textile capital 2016 Keqiao Fashion Week grand opening

In the autumn of October, the guest is full of spinning. Last night, the four-day 2016 Keqiao Fashion Week opened in Shaoxing Oriental Shanshui. Jinsha Hotel. Sun Ruizhe, President of China National Textile and Apparel Council, Yang Zhaohua, Vice President of China National Textile and Apparel Council, Qiao Yanjin, Director of China Textile Information Center, Fu Guangwei, Vice Chairman of China Textile Engineering Society, Li Binhong, Director of National Textile Product Development Center, China Textile Industry Li Yan, deputy director of the Social Responsibility Office of the Federation, Li Bo, deputy director of the China Textile Information Center, Xu Guolong, secretary of the Keqiao District Party Committee of the Shaoxing City, deputy secretary of the Keqiao District Committee of Shaoxing, and the district head, Jianjian Jian, member of the Standing Committee of the Keqiao District Committee of Shaoxing City, Zhu Jianming, deputy head of the district, Yu Qingguo, deputy director of the Keqiao District People's Congress Standing Committee, Zhou Shusen, deputy head of the People's Government of Keqiao District, Shaoxing, Wu Hanhua, vice chairman of the Political Committee of the Keqiao District, Shaoxing, Shanghai International Fashion and Creative College, Donghua University Associate Dean of Academics, Master of Textile Design, Mr. HelenaHyv?nen, Dean of the Art and Design Institute of the former Aalto University, Professor of Shanghai International Fashion and Creative College of Donghua University, Industrial Design Master, Red Dot Award Judge, ER Design of Turku, Finland Founder and board member of the company Mr.TapaniHyv?nen, vice chairman of China Fashion Designers Association, East Professor Xiang Xiangyang from the School of Art of the University, Li Jun, Associate Dean of Shanghai International Fashion and Creative College of Donghua University, and other leaders and guests from the leaders of the China Textile Industry Federation, the leaders of the Keqiao District Government of Shaoxing City, and the organization of the event attended the event. This event.

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In addition, heavyweight mainstream news media from all over the country, representatives of national textile product development bases, representatives of China's popular fabrics finalists, China Keqiao Fashion Index System, corporate representatives, Keqiao local enterprise representatives, and buyers' representatives, nearly 400 people Arrived at the opening ceremony of Fashion Week.

This year's Keqiao Fashion Week is guided by the China Textile Industry Federation (referred to as China Textile Association), sponsored by the People's Government of Keqiao District, Shaoxing City, China Textile Information Center, National Textile Product Development Center, Science and Technology Bureau of Keqiao District, Shaoxing City, China The Textile City Construction Management Committee, the Shenzhen Garment Industry Association, the New Silk Road Fashion Institute, and the Department of Textiles and Clothing of the Hong Kong Polytechnic University jointly organized.

At the opening event, heavy guests gathered, fashion big coffee gathered, star-studded. The futuristic elementary 3D projection technology and face tracking technology showcase the opening show, combining technology, art and fashion to express the theme of this fashion week in a cool way – “New Style·New Heights” The essence of the scene, the scene is shocking, let people shine.

Keqiao Fashion Week: The fertile ground for the textile industry to achieve a fashion change

Yang Zhaohua's speech

Yang Zhaohua, vice chairman of the China National Textile and Apparel Council, delivered a speech at the opening ceremony. He pointed out that fashion is the trend indicator of the times and is the concentrated expression of the future competitiveness of China's textile industry. The development of fashion and creative industries is an objective requirement to conform to the development trend of the world's industries. It is an important measure to cultivate new economic growth points. It is also a strategic path for Keqiao to optimize its industrial structure, upgrade its traditional industries, and move toward an urban economy. Keqiao Fashion Week is a good carrier. The current Keqiao Fashion Week is held to create a source of fashion and realize the value of green and sustainable development. The identity attribute of “Professional Connotation, Trend Leading, Business Matching, and Value Communication” will definitely lead Keqiao Fashion Week into an inclusive, open and integrated platform. Its strong channels and industrial resources will definitely create a leading brand. The diversified ecology that is symbiotic with the innovation of the enterprise, the fertile soil for the Keqiao textile industry to achieve a fashion change.

Textile Capital: Enhance fashion leadership and value creativity in all directions

In the speech, the deputy secretary of the Keqiao District Committee of Shaoxing City, and the district head, Jianjian Jian said that this year, Keqiao District and China Textile Association cooperated with many famous institutions such as China Textile Information Center and National Textile Product Development Center to hold the second fashion week. Will bring you a new fashion feast. He pointed out that as China, Asia, and even the world's important textile distribution base, with the largest China Textile City in Asia, Keqiao is a well-deserved textile capital. At present, Keqiao District is vigorously implementing China Textile City's “three times of entrepreneurship”, comprehensively promoting market intelligence enhancement, industrial fashion upgrading, urban internationalization expansion, and insisting on developing the fashion industry as “three times of entrepreneurship” in China Textile City. An important breakthrough to promote fashion elements and fashion talents in Keqiao, fashion and creative achievements in Keqiao transformation, fashion value in Keqiao, to strive to develop the fashion industry into a billion-dollar industry by 2020, thereby enhancing the market in all directions International influence of cities, industries, fashion leadership and value creativity.

China·Keqiao Fashion Index released for the first time

Keqiao Fashion Index released for the first time

In order to enhance Keqiao's influence and voice in the fashion industry, combined with China Textile City's “three times of entrepreneurship”, the Keqiao District Government and China Textile Association jointly released the country's first textile fashion index at the opening ceremony of this fashion week. - "China Keqiao Fashion Index". At the meeting, the opening ceremony of the interactive technology was also the first release ceremony of the “China·Keqiao Fashion Index”. The concept of Green Keqiao and Keqiao was added, which fully reflected the fashion week driven by technology. The concept of activity with fashion as its connotation.

Professor Xiang Xiangyang gave a systematic explanation of the “China·Keqiao Fashion Index” system at the meeting. He introduced that the “China·Keqiao Fashion Index” is an index system that comprehensively reflects the development of the textile fashion industry. It consists of four parts: the fashion creativity index, the fashion activity index, the fashion promotion index and the fashion evaluation index. The activity index and the promotion index were released in the first quarter, and the fashion evaluation index was released once every six months. The release of “China·Keqiao Fashion Index” is another scientific and authoritative national textile index in Keqiao District following the “China·Keqiao Textile Index”. The “two major indexes” will be jointly established as domestic and foreign textile industries and enterprises. Provide scientific analysis and accurate judgment of textile industry development and fashion trends. Further enhance the Keqiao influence and voice of the fashion industry.

Double-double double-winning fabric companies attract attention

The “China International Fabric Design Competition (Keqiao Division)” award ceremony was held at the opening ceremony. The organizers of Fashion Week gave grand awards to eight award-winning enterprises: Shaoxing Huanren Textile Co., Ltd., Shaoxing Keqiao District China Textile Chengxinfubu, Zhejiang Rainbow Zhuang Printing and Dyeing Co., Ltd., Zhejiang Songjing Textile Co., Ltd., Zhejiang Red Green Blue Textile Printing and Dyeing Co., Ltd., Shaoxing Tianyu Jacquard Weaving Co., Ltd., Zhejiang Yuyue Textile Co., Ltd., Zhejiang Caomu Textile Technology Co., Ltd.

In 2016, the People's Government of Keqiao District of Shaoxing City joined forces with China Textile Information Center and National Textile Product Development Center. In particular, it set up “China International” for 100 innovative Keqiao fabric companies and 100 new domestic designers. Fabric Design Competition (Keqiao Division), "FabricsChina New Designer Fashion Design Invitational Tournament", that is, "Double Hundred Pairs". Baijia Keqiao Pioneer Fabrics Company realized the creative concept with the technical path, guided the product development with market demand, fully demonstrated the innovation achievements and innovation potential of Keqiao local textile enterprises, and also demonstrated Keqiao as the “fashion source of textile fabrics”. The cohesiveness of brand image and industrial innovation. As the highlight of Fashion Week, the “Double Hundred Pairs” has received much attention since its inception.

"2017/18 autumn and winter China textile fabrics (patterns) fashion trends" release show, as the fashion show's first show at the opening ceremony staged a beautiful debut. The show was released by the China Textile Information Center and the National Textile Product Development Center's “2017/18 Autumn and Winter Chinese Textile Fabrics (Pattern) Trends”, including 35 homes including 27 Keqiao local excellent textile companies. The company provides fabrics, which are led by famous designer and design director Fang Ying of Beijing Fashion Design Co., Ltd. (Beijing) Co., Ltd., and jointly released according to the four themes of the trend. Li Weiyu, Zeng Lingling, Lei Shuhan, Cai Hao, Shi Xinling and other supermodels deductive performances, adding a fashion charm to the pattern trend release show.

Keqiao, as an important national textile printing and dyeing industry cluster and professional market, under the general trend of Internet + textile, the advent of technology turning point will create explosive development of its digital printing industry, rapid market response and green, sustainable development will become development The main theme. The release of the fashion trend of the pattern provides textile companies with a comprehensive analysis of the consumer market, including key colors, pattern styles, fabric styles, fashion styles, etc., thus guiding the design direction and improving the level of fashion creativity.

Sun Ruizhe, president of the China National Textile and Apparel Council, pointed out that in the future, the textile and garment industry should gradually divest the traditional impression labels of “micro-profit industry, sweat economy, labor-intensive, low value-added manufacturing” to realize its own “industrial repositioning”. ". The fashion industry must become a personalized label for the future development of the textile and garment industry. The fashion economy will inevitably become an industry business card that adds the charm of the times, and is also destined to become a necessary channel for enhancing the status, attention and voice of the industry. "This is in line with the future self-positioning of Keqiao fashion industry. The development of fashion and creative industries is an objective requirement to conform to the development trend of the world industry, an important measure to cultivate new economic growth points, and also a response to Zhejiang Province in Keqiao District. The province's seven trillion industries will cultivate new ideas, upgrade the traditional industries, optimize the industrial structure, and move toward the urban economy.

Fashion net red dress to attend

The curtain of “2016 Keqiao Fashion Week” has been opened. In the next three days, the trend of fashion is surging Keqiao, and the new designers of FabricsChina are awarded timely.

Editor in charge: Song Jun

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