"Dad models" shoes become the current sneakers boom

For more exciting news, stay tuned for this site.

According to this website, those very "dad" shoes have become the current sneakers boom. Originally from 2013, Raf Simons designed a bulky Ozweego sneaker for Adidas for $300. It is similar to the popular vintage versions of Adidas, New Balance, and Sketchers of the 1990s and uses an unexpected combination of colors. Mesh, rubber and other materials, at the same time, the hearts of fashion lovers and fans.

For more exciting news, stay tuned for this site.

In the past two fashion seasons, luxury fashion houses such as Balenciaga, Dior Homme, Gucci, Lanvin, Prada and Acne Studios have followed this trend and designed different versions of the style for male consumers inspired by street trends.

For more exciting news, stay tuned for this site.

Trend trend forecast Brian Trunzo, the senior men's editor at WGSN Group, said that Inteapump Fury, the inspirational graffiti version of Reebok, which was released in January 2017 and is priced at US$650 Vetements, is the turning point. The sleek, high-quality sneakers boom reached its peak on the 2014 T-Taiwan, paving the way for more eye-catching designs. Trunzo added: "In the past two years or so, we have gotten rid of minimalism and are more inclined to develop the design of 'very high-rising'."

For more exciting news, stay tuned for this site.

Dior Homme 2018 Series Sneakers

For more exciting news, stay tuned for this site.

Damien Paul, head of menswear department of MatchesFashion luxury shopping website, said: "The designer shoes are like the it bag explosion bags for boys." Last year, the site's overall purchase of sports shoes increased by 150%, "stiff" models The shoe type has increased by 40%. There is also a similar increase in the luxury menswear shopping site Mr.Porter. "Since last quarter, we have increased the purchase of sports shoes by a factor of four," said website shoe buyer David Morris. "The Ozweego designed by Raf Simons is sold out within 5 minutes."

For more exciting news, stay tuned for this site.

“The men’s lifestyle has changed. Now that they don’t always have to go to work in a suit, plus they are increasingly affected by rap stars who have a lot of fans on social media. Men who care about these social media They will follow suit of these stars," Morris continued. "Street culture has become a very powerful factor in men's shopping in luxury fashion houses. Luxury brands are also clearly following the new events in music and youth culture."

For more exciting news, stay tuned for this site.

“I think that these luxury fashion houses have been self-pity for a long time and finally realized that they are doing something wrong and are against the current culture,” Trunzo said. “The tide is turning and they must embrace the changes that are taking place in the streets.”

For more exciting news, stay tuned for this site.

Street culture has become a big factor when men buy luxury fashion, and luxury brands are clearly following street trends.

For more exciting news, stay tuned for this site.

For more exciting news, stay tuned for this site.

Therefore, in the past year alone, more than a dozen brands of T-sports have seen more and more eye-catching sports shoes. More and more luxury brands have discovered that they can create the mainstream sports shoes at their ideal prices. Unlike the sportswear brands that used to be able to lead them, they can now create their own shoes.

For more exciting news, stay tuned for this site.

“It is common for luxury brands and street brands to operate in the same way and speak to the same group of customers. There is nothing wrong with this,” said Lucas Ossendrijver, creative director of Lanvin Menswear. “For me, the only way to keep the fashion house relevant is to Go ahead and think about the present and the future,” he also created “dunky” sneakers inspired by diving in the 2017 Autumn/Winter collection.

For more exciting news, stay tuned for this site.

But not everyone agrees to do so. “Luxury and the street have never been as tightly connected as they are today, and forgetting the real difference between the two can be dangerous,” said Kris van Assche, creative director of Dior Homme. “The street is used as a source of inspiration, but I also think that It is very important to insist on the distinction between us and street brands. Some forms of consumer education are crucial to explain quality, fabric trimming, and pricing.” He also demonstrated modern tailoring in the 2018 spring-summer collection. "Bulky models" shoes.

For more exciting news, stay tuned for this site.

Raf Simons x Adidas Ozweego 2

For more exciting news, stay tuned for this site.

As the boundary between luxury menswear and street fashion has become more and more light, it may be argued that introducing too many street styles as references may dilute luxury brands. “The real luxury fashion houses don’t want designers to do this. But for those who think that fashion needs evolved and evolved in an interesting way, I don’t think there is anything wrong with this,” said New Balance Lifestyles Worldwide Brad Lacey, the director of design, said that the sneaker brand has launched 990-thick insoles since 1928 and is now ready to welcome the next wave of consumer trends with more cumbersome styles. “I think every trend will have a development process and it will really mature within a few years. What everyone wants to measure is how much this trend will become mainstream.”

For more exciting news, stay tuned for this site.

But Trunzo said that luxury brands will only “death quickly” by doing this: “I think that there are also brands that are trying to chase every trend. You will find that they have not really internalized it, but are really able to integrate and advance the times— - This is the full meaning of luxury goods."

For more exciting news, stay tuned for this site.

More exciting news, please pay attention to this site.