Bo Yang clothing: aggressive expansion of capacity to challenge 100 billion class space

On the one hand, R&D and design, and on the other hand, brand marketing. Under the ideological trend of emphasizing transformation and upgrading, the Ningbo Boyang Group's enterprise development model focusing on “grasping both ends” has been talked about by the industry in recent years. However, the company’s recent major decision seems to overturn people’s original impressions of it.

Boyang Group Fashion Home Textile Brand

On the one hand, R&D and design, and on the other hand, brand marketing. Under the ideological trend of emphasizing transformation and upgrading, the Ningbo Boyang Group's enterprise development model focusing on “grasping both ends” has been talked about by the industry in recent years. However, the company’s recent major decision seems to overturn people’s original impressions of it.

The company’s chairman, Ju Juchuan, announced the formal establishment of the first industrial leading group of the Boyang Group. The industrial task force has only one task: to build a large industrial city with a total area of ​​500 mu in the development zone of Suzhou City, Anhui Province. Three years later, Boyang’s production capacity will expand by more than tenfold.

Boyang Industrial City is ready to go

Bo Yang's casual clothes

As we all know, the Boyang Group has been the representative of “light asset” management for many years. Of the apparel and home textile products it sells, nearly 90% are from the company's non-general-process production.

However, this situation seems to be changing. “We have now eaten 500 mu of industrial land in the development zone of Suzhou City, Anhui Province. It is estimated that a total of 500 million yuan will be invested to build Boyang’s first large-scale industrial city.” Boyang Group’s newly established industrial leadership team leader and vice president Manager Fan Jiang said.

At present, Boyang Group has prepared preliminary construction plans for this industrial city. According to the plan, the industrial city will be named "Suzhou Bo Yang Textile Industrial Park." The entire park under the jurisdiction of the textile industry park and apparel industrial park and home textile industrial park three blocks, by Bo Yang holdings of textile and garment manufacturing companies will have stationed.

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