Maternity brand Aibo 2017 spring and summer new conference grand held

Aibo New Product Launch Conference

Address of General Manager Sun Jiabao of Aibao

At 9:00 on August 11th, the conference kicked off the speech of General Manager Sun Jiabao, the founder of the Aibo brand. Hundreds of customers gave warm applause. In his speech, Sun Zong made sure that Alibaba is committed to satisfying consumers' new demands for fashionable pregnancy suits, continuously improving the quality of products and achieving the goal of future win-win cooperation. We sincerely thank our customers for their trust and support for Aibo.

In this regard, Aibao specially invited Wang Xiaoyu, a senior trainer of Guangzhou, to carry out a targeted and strategic business training in response to the current market conditions and the actual operation of customers.

Mr. Wang Xiaotong analyzed the development status of the current pregnancy and dressing industry graphically. In terms of the market, China's pregnant women's market is now in the field of development, and there is huge room for growth. At the same time, consumer demand and ideas are accelerating and upgrading, and the requirements for pregnant women are becoming younger and more fashionable. In terms of policies, China ushered in the era of second-born babies. The huge market of 18 million people only has about 100 high-quality pregnant women. In today's prevailing environment of pregnancy, dealers are more than contented. Many businesses are trapped in the “three highs (high cost, high cost, high inventory), second low (low customer entry rate, low performance), and tight (tight financial flows)”. To this end, Mr. Xiaotao Wang and Alibaba.com jointly developed the theme of “Gathering the Situation, Seeking Truth, and Win-Win Together” and decided on three major solutions—grasping people, setting up good goods, and doing a good job of marketing.

Wang Xiaoyu pointed out: "In short, first of all, everything is related to people and has something to do with management. Bosses can't find excellent talents, or can't communicate with the hired store manager. The lack of communication is not conducive to final sales. Only by designing a reasonable distribution of profits, sharing profits with employees, and setting a good reward and punishment mechanism is the key to doing a good job of talent. Second, ordering must first consider performance instead of worrying about inventory, and bold and decisive talents can increase sales. The product must pay attention to combination and collocation, band planning and single store accounting, which is the solution to the sales stalemate.”

Exploring the new blue ocean AIBO brand upgrade analysis

In addition to meeting customers' needs for breakthroughs in today's business management, Aibao has also made innovations to build "pay-to-order" strategies for wholesalers. Deeply understand that customers strongly hope to occupy a place in the huge field of pregnancy and development. Aibo's products have been upgraded with high quality, given the concept of “fashion, fashion, comfort, and safety”; and sales channels have been innovated for physical stores and online services. Shops, cooperating with baby shops, sharing resources, and other multi-channel marketing model reforms.

Chen Baohui, President of Aibo Company, said: “Seizing the trend of industrial trends and learning practical commercial skills is a major goal of our new product launch event in spring and summer. Simply providing customers with ordering preferences can no longer meet the needs of customers. People don't like fish to teach people to fish. Our brand is getting younger. We will also make every customer more fashionable and younger." Show the concept of fashion pregnancy concept T stage catwalk show charm

Aibao Pregnancy Fashion Show

At 1:30 pm, along with the rhythm of dancing, models dressed in the latest 2017 pregnant women, or elegantly or sweetly set foot on the T station, to show us the power of design. Designers bring three series, namely the sweet and lovely series, the intellectually elegant series and the casual series. Each series designer focuses on the elegant appearance of women. Aibo believes that pregnancy is not a bloated body, but another elegant charm that represents freshmen. Elegant fashion in tailoring, comfort and safety in the selection of materials, is the right way to open the current fashion pregnancy.

Order meeting site

The enthusiasm of many customers for new products in the subsequent ordering will be incisive, the atmosphere of the ordering meeting is very enthusiastic, every customer constantly shuttles in each style of new products, and constantly ask busy customers related information.